Problem Statement: The client was an agency that ran several Google AdWords accounts for its clients. They had created their own custom metrics and were finding it inefficient to do the same process repeatedly for each of their clients.
Magikos Solution: Using Google Ads Scripts, the metrics were auto tracked and collated for each of the clients in one single Google Spreadsheet. Additionally, we also created custom alerts which mail the responsible manager for each of the campaigns when certain conditions are met, this helped ensure more timely actions.
